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Colin and First Border provide individual salespeople with the skills to make them successful business men and women who can maximize simultaneously their own rewards and those of their sales teams.

Many of Europe's largest telecommunications, IT, retail, and professional service companies are already reaping the benefits of First Border's unique approach to sales training.

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Time for Selling

Posted by Colin Wilson

30
May 08

What do I do with my time?… it’s a question I often ponder in the ever relentless search of getting more done with the time available… just 24hrs each day, that’s it!

In answer to my own question I deliver sales training and consultancy and if I’m not delivering, I’m not earning… although this model is beginning to change… more on this another day… I also develop the training notes and materials… they don’t stand still, they are continually being updated. I also develop methodology, which is included in the training materials and which again is continually being updated. I also write, update my blog and read other people’s blogs… the stuff lots of people do. However, there is one activity that I do that is vital… selling. No sales means no money… an equation, I’m sure, everyone understands.

So, as I mentioned, a part of my time each week is reading other people’s blogs and most interestingly the latest that I have read from Karl Goldfield and Craig Elias is all about helping find more business. Although each post is different, they fit nicely together like a hand in a glove… and I’ll leave you to work out who is the hand and the glove!

Karl, the Startup Sales Mentor, is answering a question from one his readers about metrics… number of calls to leads and how to improve the ratio. While Craig, the Trigger Event Selling evangelist is talking about how to close more sales by seeing things differently – the Window of Dissatisfaction… so reading Craig’s message will help achieve Karl’s message!

So, understanding how to increase sales is never a bad thing and when applied helps fill the coffer, which takes the pressure off, and allows more time to do other things.

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1 Comment

  1. Thanks for the links Colin. And easy to forget, with so much stuff to do, that if we don’t put in enough time into actual selling then we won’t be able to afford to do much of anything after a while.

    Ian



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